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Porte-T-Elle La Devise Toujours a mieux French Sardine Advertising Poster

Porte-T-Elle La Devise Toujours a mieux French Sardine Advertising Poster

  • 1928
  • Jean Carlu
  • 11 x 15 inches ~ (27 x 38 cm)
    $465
  • Card
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  • Small carton for Amieux, a famous brand of canned sardines, leaders in their industry and pioneers of advertising. From the end of the 19th century they commissioned great artists to create their advertising and created a slogan in the form of a pun: "Toujours à mieux " (always at the best). Carlu shows a discerning, plump, stylized gourmand looking at a can of sardines, attempting to determine of the of tin "Does it honor our motto” -“Always the best” in this rare and great art deco image.

    Cardbard poster in original period display frame, please note slight surface dirt and foxing.

    This poster sold at Swann Auctions in 2002 for $1,265

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